eCommerce metrics matter. They’re key to understanding performance, profitability, and success of your operations.
Some top metrics to improve client operations that we’ve tracked include: online revenue, average order value, cart and checkout abandonment, shipping and payment drop-off, conversion rate, and engagement.
The future of your online brand relies on tracking the right metrics and interpreting results and changes. If you’d like to talk with an eCommerce expert for more ideas, get in touch: Contact us