Why International Businesses Should Embrace the Power of China’s ‘Super App’

It’s a common misconception that WeChat is just China’s answer to Twitter or Whatsapp. While it may have started off as a social messaging platform, that description no longer befits its capability. Today, WeChat offers an ecosystem of services so ingrained. It’s a common misconception that WeChat is just China’s answer to Twitter or Whatsapp. While it may have started off as a social messaging platform, that description no longer befits its capability. Today, WeChat offers an ecosystem of services so ingrained. It’s a common misconception that WeChat is just China’s answer to Twitter or Whatsapp. While it may have started off as a social messaging platform, that description no longer befits its capability. Today, WeChat offers an ecosystem of services so ingrained. It’s a common misconception that WeChat is just China’s answer to Twitter or Whatsapp. While it may have started off as a social messaging platform, that description no longer befits its capability. Today, WeChat offers an ecosystem of services so ingrained. It’s a common misconception that WeChat is just China’s answer to Twitter or Whatsapp. While it may have started off as a social messaging platform, that description no longer befits its capability. Today, WeChat offers an ecosystem of services so ingrained. It’s a common misconception that WeChat is just China’s answer to Twitter or Whatsapp. While it may have started off as a social messaging platform, that description no longer befits its capability. Today, WeChat offers an ecosystem of services so ingrained.