Retail: The Athlete's Foot
Challenge
How could The Athlete’s Foot take their digital commerce experience to the next level?
The Athlete’s Foot are a brand reknowned for their reliability, expertise and forward-thinking innovation. With a goal of aligning the online experience with their brand values, the retailer set their sights on company-wide digital transformation. The challenge of the vision was to empower customers by streamlining omnichannel purchase journeys and creating compelling experiences at every touchpoint.