Defining the way Australians Decorate their Homes for over Forty Years
Sheridan

Sheridan has been challenging and defining the way Australians decorate their homes for over forty years

Sheridan is a global lifestyle leader, and the destination for beautiful Australian living

As part of their digital transformation sought out eWave to apply their commerce UX expertise to their website online with customer ignishts recently conducted

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Sheridan
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Sheridan
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Sheridan
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Sheridan
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Sheridan
CHALLENGES
Delivering a Customer Experience that Reflects the Brand’s Essence
01

Sheridan designs are unique and timeless artistic contributions and therefore needed a premium experience to compliment the look and feel of the brand and provide service that customers expect

02

As technology evolves how can we leverage the platform but ensure we provide an experience that alings with customer expectations

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Sheridan
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Sheridan
STRATEGY
Enabling Successful Commerce Implementations Through Customer Insights

Sheridan valued user testing which gave eWave the opportunity to conduct internal & external testing on varying scales. We were able to conduct our largest test to date, gathering over 1,000 unique results to back up design decisions and inform changes.

Sheridan was able to use the test results to guide them when it came to making big decisions on this design-only engagement, it put both parties at ease knowing that the end-result was being guided by the users who would ultimately engage with the product.

EXECUTION
Capitalise User Testing to Create interfaces that Meets Customers Expectations
01

After gathering test results, eWave was able to make better informed decisions around language, colours & assets used throughout the website.

02

Initial designs we’re presented to & modified with the Sheridan team before creating a user test that would be emailed to willing participants.

03

Sheridan was able to gather a large amount of willing participants which helped guide the design decisions and confirm assumptions made by the design team.

04

Throughout a reiterative process, eWave alongside Sheridan was able to create two unique sites leveraging the one framework. This allowed Sheridan’s internal development team to move quicker through the development phase and allow for a quicker go-live date.

Result
Turning Vision into Reality

Two unique websites, leveraging the one framework

Successful user testing results

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