B2B: Kennards Hire

The challenge

How could Kennards Hire reimagine an entire industry for the digital age?

A leader in the hire and rental industry with an impeccable, 70-year reputation for their quality of product and services, Kennards Hire sought to redefine the equipment hire process and experience. The target was a unique and fully integrated web application for online hiring, the first of its kind in the Asia Pacific Region. Enticed by the brand vision, eWave took on the challenge.

The Strategy

Design a service that would change the habits of an industry, building on the foundations of research

The fundamental goal of the project was not only to replicate the traditional hiring process online, but to transform it. A result of an unparalleled understanding of consumer behaviour in today’s market and the power of Magento, eWave completely shifted the business focus with the goal of creating an engaged online customer base with easy hiring across every device.